你只要把这一句口诀记好了,其实你的短视频大差不差,可以打个80分是可以的,话题定生死内容定深浅,结构定节奏定去留。我们就要把选题选对话题的宽泛度和受众人群决定了你这一条视频出去的播放量,你说是大健康的话题大,还是说你要矫正脊柱话题来的大?
As long as you remember this mnemonic, your short videos are not bad at all. You can give them an 80 point rating. The topic determines life and death, the content determines depth, the structure determines rhythm, and whether to stay or leave. Firstly, we need to choose the right topic. The breadth of the topic and the target audience determine the number of views for your video. Do you think it's about big health topics or spinal correction topics?
那大健康对,第二个,为什么很多人他会像吸食毒品一样,把这条视频不知不觉都看完了。这里面有个很重要的一个秘诀,就是他们运用结构化的思维。就,他们懂得在黄金前三秒去破常识,说大家原本以为知道,但是我打破你,我告诉你不应该这样的事情,但是我们的破常识的这个观点一定不是胡搅蛮缠。
That's great health. Secondly, why do many people unconsciously watch this video like they are taking drugs. There is an important secret here, which is that they use structured thinking. Firstly, they know how to break common sense in the first three seconds of the golden age, saying that everyone thought they knew, but when I break you, I tell you not to do such a thing, but our viewpoint of breaking common sense is definitely not groundless.
是有理有据,抛出了新鲜的观点以后,第二,我们是不是要论证自己的观点了?这个时候我们就要去通过我们的语言的严密的逻辑去印证你的破常识是值得让别人听的,不是胡搅蛮缠。那么第三个呢,你有没有实际的案例,我们可以讲一段自己的故事和他人的故事来佐证我们的观点是对的,从原始社会洞穴人的生活开始就喜欢听故事,这个基因一直从古老延续今。
After presenting fresh viewpoints with reason and evidence, secondly, do we need to argue our own viewpoints? At this point, we need to use the rigorous logic of our language to verify that your common sense is worth listening to, not just stirring it up. So what about the third one? Do you have any actual cases? We can tell our own story and others' stories to support our point of view. Since the primitive society of cave people, they have loved listening to stories, and this gene has been passed down from ancient times to the present day.
只要讲故事就会吸引人。故事讲完了,我们还要干画龙点睛,这个时候要总结我们的观点,要让观众强化记忆去认识你的价值观,那么这样才是一条完整的短视频的结构。如果你按照这样的一个结构去拍短视频,那么起码80分,其实刚才说了那么多总结,其实就一句口诀。
Just telling stories will attract people. At the end of the story, we still need to add the finishing touch. At this point, we need to summarize our viewpoints and strengthen the audience's memory to understand your values. This is the structure of a complete short video. If you shoot a short video according to this structure, then it will score at least 80 points. Actually, after all the summary just now, it's just a mnemonic.
你记住了,话题定生死开头定去留节奏,定节奏,内容定深浅.
Remember, the topic determines life and death. The beginning determines the rhythm, the rhythm, and the depth of the content
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